User experience research and practice – two different planets?
ABSTRACT
Good user experience (UX) is increasingly important for profitable business: once utility and usability are taken for granted, successful companies design for experiences. But how to manage the fuzzy thing called user experience in product development? Can UX research help UX work in practice? This talk discusses the impact of business goals on UX research and the transfer of UX research results into practice.
About
Dr. Virpi Roto is a user experience researcher at Aalto University and in the University of Helsinki, Finland. Because her mission is to clarify the notion of user experience and make user experience work more systematic, she has been the driving force behind the All About UX site and the current Wikipedia page on user experience. Her background is in computer science and usability, and she has done a long career in Nokia Research Center. She is active in Human-Computer Interaction conferences with papers, talks, workshops, tutorials, panels and track chair responsibilities. This year, she is the chair of ACM SIGCHI Finland chapter.

